Since 1995, when we launched Consumidor Moderno magazine, we have challenged companies and leaders to view the customer with greater respect, depth, and care. We were pioneers in addressing all the themes surrounding the core idea that everything begins and ends with the customer. The relevance of this concept drove the expansion of Grupo Padrão’s operations into diverse content, exclusive events, workshops, research, awards, and intelligence services, all of which have helped interpret the Brazilian consumer in all their complexity. Throughout this journey, we have sparked reflection, encouraged change, and strengthened the excellence of major brands.

Today, Grupo Padrão is established as the largest CX content ecosystem in Latin America, bringing together multiplatform content and initiatives that anticipate trends to transform the customer experience across different sectors. In the age of Artificial Intelligence, we continue to inspire leaders and companies to rethink strategies, generate real value, and build more human relationships with their consumers.